Samsung ignites conflict between “Google” and “Microsoft”

  • International
  • 18 April 2023
1

Samsung is looking at changing its default search engine from Google to Microsoft's "Bing" for its smartphone lineup, which affected shares of Alphabet (Google's parent company), falling more than 3.5 percent following a report from the New York Times, and the report also pushed Microsoft shares up about 1 percent.

Alphabet pays billions of dollars to maintain Google's default search status on mobile phones. Alphabet also pays billions of dollars each year to phone manufacturers, including $20 billion a year for Apple, to serve as the default search engine. In return, the search company makes billions of dollars in advertising, which has long been Google's hub for profit.

Source (Al Khaleej Emirati Newspaper, Edited)

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